Results to Expect When You Optimize Your Business Model with Corporate Money

I love it when one of my business coaching clients calls me up and says, “Sarah, I’m ready to reposition my services so I can work with companies and organizations.” I smile because I know this is the best investment they could be making to optimize their business model for the future.

I also love to hear this because this is right up my alley. Not only do I work as a consultant and coach with small to large organizations, but I also sat across the table as a buyer of outside professional services. This helps me to understand what corporations are looking for because for many years I was the one hiring consultants, coaches and professional development trainers.

Here’s what I’m noticing, the time is ripe for consultants and coaches to evolve their services to meet the needs of corporate clients. During these turbulent times, companies are in great need of outside advisors to help them meet their key performance initiatives. Could you reposition the coaching, consulting and training services you currently offer to private clients and start offering them to ?

Here are five results you can look forward to when you decide to take the leap and optimize your business model with corporate money.

1) Charge more for the same expertise

The biggest take-away I’ve learned in working with companies is that I can charge that are way higher than what individual clients will pay. I still work with both private clients and corporate clients, however, 90% of my annual revenues come from my large blue-chip companies.

Result? You work less and get paid more allowing you to live an extraordinary life.

2) Become a trusted partner in a large company and they’ll never want you to leave

Once you get in the door and begin working on your first project, you get a priceless behind-the-scenes glimpse of what else is going on in their organization. You’ll see and hear things from their perspective and then with your vantage point as a trusted consultant, you can help them see their blind spots. This allows you to present them with perfectly tailored solutions only you can offer based on your experiences, knowledge and insight into their way of doing business

Result? Get more and more work as they view you as the trusted expert they can’t live without.

3) Build credibility and a recognizable brand

We’re living in challenging times, but as Dan Schawbel says, “Your personal brand serves as your best protection against business factors you can’t control.” When you work with large brands that are global and well-known, that instantly . Especially if you have permission to list these large organizations on your marketing materials, you now have a Who’s Who client list and instant credibility.

Result? People will trust your advice knowing you have their best interest at heart and will be more willing to pay your higher fees to get it.

4) Learn and grow faster working alongside amazing leaders

I always learn so much from working with my corporate clients. Getting to rub elbows and talk with aerospace engineers, CEOs, SVPs, VP’s, doctors and more is not only is an honor, it ignites and inspires my professional growth. These corporate leaders have unique challenges and fewer people to go to for trusted advice and counsel, so you get to hear firsthand their real fears, setbacks, and challenges. As you work with them to come up with innovative solutions, I promise you will stretch and grow.

I learn as much from my corporate clients as they learn from me. It’s my research goldmine that I use to write articles, create corporate virtual workshops, and design new frameworks, intellectual property and coaching tools. I don’t believe in using tools I learned in a class or from a book. I get everything I need working with amazing clients who are doing amazing things, but like all of us, have a few challenges to overcome as they step into the person they wish to become.

Result? You’ll learn more from your client than you ever thought possible.

5) You become the go-to expert in different industries

Once you have a proven system for consulting and coaching corporate clients, you have the opportunity to work in a variety of different industries. You industry, you can build your breath of work in different types of industries. As you do, you not only build a bigger brand, you become the go-to expert in your areas of expertise and people ask only for you. You don’t have to do a great deal of marketing on social media because word of mouth will travel faster than kudzu as your buyers are talking about you to their peers in different industries.

Results? Your phone finally starts to ring off the hook or you get website inquiries every day coming in requesting your services.

If you’re sitting on the fence wondering, “Should I start to position my services and products to organizations?” – here’s my honest answer. Only do so if you want to have a higher income, a full pipeline of clients and a robust profit bottom-line.

Sarah’s Predictable Results Insights

1. Which of the results in this article is most enticing to you?
2. What do you offer to private clients that can be modified for a corporate audience?
3. Where can you get the support you need to pivot your business into this profitable market?

If you’re ready to shift into lucrative work in the corporate market but need help fine tuning your approach with post-pandemic strategies, reach out to me at 800-267-3245 for a complimentary strategy session.